IF you need to use "OR" with multiple date ranges, it must be added again as a VISITOR definition: VISITOR. Not all segments created in the Segment Builder are compatible with Data Warehouse. Click the “i” icon next to the segment name, then click Make public to make the segment public. Can anybody explain why? Method 1: Visit segment where Visit Depth is > 10 Method 2: Visit segment where Hit Depth is > 10 Method 2 has a. So in your screenshot, the report says "Based on the visits that included t. ”. Is that what you mean? It is not clear to me whether my segment only filters out v. Visitor: Adobe checks that your condition is true at some point during your visitor lifetime. Refer to the circles that preview how much traffic in last 90 days qualify for the segment. If a page matches the segment rule, bring in not only that hit, but all other hits associated with that visit. Interpreting the Fallout visualization in Adobe Workspace can be challenging if you’re new to it. So it's not a problem with your segment, but rather the combination of the metrics being used that yields this result. Sequential segments are created by using the THEN operator, instead of AND or OR. A visit starts when the user first arrives on your site. Add a blank panel to your project and click the visualizations icon in the left rail. on the other hand the hit depth does count for every single hit. The container architecture employed in the Segment Builder defines. Naming Calculated Metrics is "relatively" simpler: take a cue from how Adobe Analytics itself does it. The Segment Builder lets you build simple or complex segments that identify visitor attributes and actions across visits and page hits. ・Revenue will occur in order confirmation page all the time,i think, what irritates me completely, is that i am thinking my created segment is the data base in this case which filters the data which i want to view. The ‘Operating system’ dimension shows the operating system and version that the visitor used. Visitor contains overarching data specific for the visitor across visits and page views. This table lists the supported functions. Dear Unjib, It is because if you select 'Visit' container, not only the selected tracking code will be in the list but all the tracking codes within the same visits and it's attributed orders. Admin. if you need to see the difference between Page A coming from different pages (in a fallout), I think you would need to create multiple fallouts: Page B Then Page A OR Page C Then Page A etc Howeve. The ‘Time spent per visit’ dimensions record the amount of time a visitor spent on the entire visit. Hi kodaio44098824 Since already explained in the other forum question I will not go into details about hit vs. I saw this old thread that suggested it's not possible. Thank you so much for helping me. hit level), then the segment will show different results because of how it is combined by the report. If someone manages to stumble across two tracking codes, then make an order, they would be caught in the visit-based segment while being excluded in the hit-based segment. The ‘Exits’ metric shows the number of times a given dimension item is captured as the last value in a visit. Analysis Workspace: Click Analytics > Workspace, open a project and click + New > Create Segment. For example, a visitor clicks a social media page, then a few minutes later visits a search engine to reach your site. No need to create separate segment. In other words, you may want to build a segment of visitors who did “thing A” and then did “thing B,” so that you can see how that sequence of events affected all of the other data. But I have not. Let me add detail of segment for just in case. - Time Spent per Visit takes into account specific dimension items for the time spent calculation. Add a visualization in any of the ways described in the “Add visualizations to a panel” section in Visualizations overview. Could someone let me know if my understanding is correct or not. Learn. Learn. . A background hit is a type of hit sent to Analytics from the Adobe Mobile SDK version 4. Now if you open any of the visitor box, you will see. Analytics top navigation: Click Analytics > Components > Segments. As you can see, only order metric gives me the different result while visits, and UVs are the same. follow the article Ou posted to get this segment. What would be the best way to do this? With a segment? If so, how?. Based on your example above, when you create a segment A, B and C, the answer will be 1 Minute 30 Seconds. Thank you so much for helping me. In your example, you have a segment where sub-class = "laptops". Thanks for explaining. So you've got a hit level segment with a product code. visit (they should be clear by now due to the discussion in the other thread) visitor segment according to your scenario all visits of the user are included in the segment, as soon as an. Rule is the same: tracking code = abc but the container is different -- one with a "hit"container, another is "visit" container. In fruit salad, there are a bunch of good. Learn about Cross-Device Analytics. If you have features on your web-property that are OS-specific, this dimension helps you understand which operating systems are most common. I would advise you to read through this first : About Segments and Containers Now here is how I understand it: Hit container == one Adobe Analytics Server call Visit Container == returns data from all Adobe Analytics server call sent during a visit Visitor container == returns data from all Adobe. this way it selects visitors who had a visit with number 1 and a visit with a visit number greater than 1. This limitation makes sense because a sequence can only be considered if there is more than one hit considered. This metric is helpful to compare with the Unique visitors metric to make sure the majority of visitors to your site uses the ID service. 12 hours of activity: If a user consistently fires image requests without any 30-minute gaps for. At this point, our Visit Intent segments need to be mutually exclusive and completely exhaustive. What would be the results in that - 256591. Learn. if you visit the page and log in, you get a certain prize every five times. Because summary data source uploads contain aggregated metrics without a visitor ID, they cannot be segmented in Visit and Visitor containers. . The ‘Single access’ metric shows the number of visits where the dimension item contained only a single unique value for the entire visit. Segments are always at visitor level. First all of your data in Adobe Analytics are contained inside an initial big box. These settings help you understand visitor engagement at the visitor level (across visits), or constrain the analysis to a single visit. Admin. Counting visits with Adobe Analytics Another standard metric in the web analytics world is the visits metric, also known as the sessions metric in Google Analytics. The ‘Unique visitors’ metric shows the number of visitor IDs for the dimension item. Hi, I recently read an article explaining that when segmenting Tracking Codes in Adobe Analytics, a Hit container could be used to avoid the report dragging in additional tracking codes used during the same visit. but your segment says only to show visitors who have visited during that time with 2 visits and Level1, but this segment is not saying that within the 2 visits the same section must happen. But a visit in analytics this is very standard in the industry a visit is over when there is a time out period reached. Admin. prop/exit prop be careful - the "exit prop" is based on a single visit. Remove the "All Visitors" step. Sign In. Fallout visualizations provide more options to build your fallout reports. This metric is helpful when you want to understand more about the first impressions visitors have on your site. page = pricing. Similar to the main segment builder, this gives you an indication on the. Fallout reports show where visitors left (fell out) and continued through (fell through) a predefined sequence of pages. So for example 30 minutes. Adobe Analytics. Hi Toby, Yes you can use a hit based container to isolate the page views for a specific referrer(s). However, I remember how long it took me to understand them initially. b) visit depth only looks at page views not at any other hit (other server calls which doesn't count as page views). In Reports & Analytics, if No value was passed on the first hit of a visit, the (initial) value would persist from the pervious visit. If you want to test that your hits are coming through, you can use the Real-Time reports to view your QA Test sProp values in near real-time (Note: Processing Rule data will not appear. Courses Tutorials Events Instructor-led training View all learning options. Counting in other ways than just per Hit is one of the strengths of Adobe Analytics (which therefore has other weaknesses of course). . (Especially visitor case of following) The Segment Builder provides a simple architecture to build these subsets and apply rules as nested, hierarchical Visitor, Visit, or Hit containers. Use experiential data from cross-channel marketing and advanced analytics to get the most complete picture of your customers’ journey. AA explains this in a very vague manner and doesn't give examples of multiple segments being applied of different hierarchies (hit/visit/visitor). Whether you are a new Adobe Analytics user or a seasoned pro, you will leverage segments quite a bit in your Analysis Workspace projects. For more information, please visit the documentation. Thank you for your explanationIf you later use a Visit segment, it will include all hits, but if you use a Hit segment, it will only include the ones you have designated (more on that later). So it's not a problem with your segment, but rather the combination of the metrics being used that yields this result. In this video, learn how to use the containers and hear some examples of each. yaa i was focusing on the last part for hit container segment just trying to validate that. The answer is that, yes, if you create the HIT Segmentation with the pages A, B and C, you will get your answer. Based on your example above, when you create a segment A, B and C, the answer will be 1 Minute 30 Seconds but none of the pages (A, B and C) are the bounce or an exit. This is a built-in limitation that cannot be overcome. Visitors constitute the highest-order container in sequential segmentation, with Visits contained within the Visitors container, and Hits contained within the Visitors or Visits containers. Your segment should be: VISITOR. See the Time spent per visit dimension for more information. Visits cast a wider net comprehensive for the entire Visitor web session whereas Hit based segments are based off occurrences of page or link requests. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageThe nuanced interactions of Hit vs. In a visit you will have multiple hits. . And I’ve gotten there simply by going to the Segments, and plus sign there in Analysis Workspace to create a new segment. Adobe Analytics. And I’ve gotten there simply by going to the Segments, and plus sign there in Analysis Workspace to create a new segment. Whatever naming convention you use, make full use of the "Description" text box too!Journey visualization. It also enables you to see lift & confidence for up to 3 success metrics. Learn. But now, you want to break it down by Days Since Last Visit. Compare this hit with the timestamp of the next hit in the visit. It is a visit-based dimension, meaning that it contains the same value for the entire visit. Learn about the different segmentation containers and how to use them Manage data using components like Segments, Calculated Metrics, Virtual Report Suites, Marketing Channels, and Classifications. The default top-level container is the Hit container. Admin. You can think of these containers in terms of fruit salad. Once you know about the strange behaviour of User-based segments, you can actually use them to your advantage. Visitor scoping, OR vs. Admin. Audience Analytics is an integration that allows you to share segments from Audience Manager to Analytics in real time to inform audience discovery, segmentation, and optimization. Courses Tutorials Certification Events Instructor-led training View all learning optionsBoth Adobe Analytics and Google Analytics provide a way to customize the first view a user sees when they log in. There is no data matching the segmentation criteria. Visitor contains overarching data specific for the visitor across visits and page views. Courses Tutorials Events Instructor-led training Browse content library View all learning optionsFallout reports are a bit different, they are basically sequential steps taken by a user. Visitor as the outermost container, containing overarching data specific for the visitor across visits and page views. The ‘Bounces’ metric shows the number of visits that contained exactly one hit. Workspace / Custom Set Home Screen (Adobe. Click the gear (Options) icon on the right and choose Add Container. Visitor contains overarching data specific for the visitor across visits and page views. While optimization specialists using Target are privy to valuable. why not including this segment on visitor level same way plus excluding visit. Every hit checks for a custom cookie with the page's value; If it exists. Completely agree with your product level function in a segment. . Use the classification importer to import the spreadsheet back into Adobe Analytics. Visitor Container The Visitor container includes every visit. For any. This article also describes the processing implications of background hits and app launch events (both set by the mobile SDK) to how mobile visits are defined. First off, you could - 606057Whether you are a new Adobe Analytics user or a seasoned pro, you will leverage segments quite a bit in your Analysis Workspace projects. I recently started studying Adobe Analytics. Both Adobe Analytics and Google Analytics provide a way to customize the first view a user sees when they log in. If you need to segment specific values, use the granular version of this dimension in a data warehouse segment. Similar to the main segment builder, this gives you an indication on the right-hand side that notes if the segment is returning data and % of overall traffic population included in the segment, although this is a more simplified version than the. Enjoy. . Perhaps I am misunderstanding, which means my answer could be wrong, but would you not want to keep your overarching container set to VISIT to measure the Unique Visitors. And I’ve gotten there simply by going to the Segments, and plus sign there in Analysis Workspace to create a new segment. Technically if you only ever look at UV as your metric, using Visitor would work. A visit is defined as an interaction or set of interactions by an individual that consists of one or more actions. If a value is not yet seen in reports, it initially is bucketed in the Low-Traffic dimension item. This funnel is based on a “per visit” interaction. If more than 30 minutes lapse between hits, a new visit begins. So use Equals and 'Exclude' the traffic. Sign In. Adobe is going to find every hit where that product exists, and bring in all of the information in that hit. 1. Hits, page views, and click throughs are all hit-based measures. But your segment would only take sessions with at least 2 pageviews. Type Visitors who only went to one page. After my last article on the differences in E-Commerce Analytics between Google and Adobe Analytics , some people asked me about the examples in there with once-per-Visit Metrics, and how we created. follow the article Ou posted to get this segment. . The report will return no result or results with 0 (zero) value in metricsHi community, I have started working with data feeds and I am not re-creating segments that we use for reporting, whilst I do not have any issues with visit and visitor level segments, I am somewhat struggling with hit based ones. The reason i need to create segments in Adobe analytics is to match the segment value with AAM segments. :) TanmayHi , Adding to what said, the Hit based segments will only pull the results for those hits where the User ID value is not equal to a specific value which you have mentioned. So AA is actually counting all visitors that had at least one hit that matches your segment definition. Adobe Analytics provide the possibility to create sequential segments. This table lists the supported functions. Analysts familiar with Adobe Analytics know that Adobe has three options for segmentation: hit, visit and visitor level. Visits cast a wider net comprehensive for the entire Visitor web session whereas Hit based segments are based off occurrences of page or link requests. When dealing with Visits and Visitors. what is number of page views for the product bazinga that comes SEM. Adobe Analytics lets you build, manage, share, and apply powerful, focused audience segments to your reports using Analytics capabilities, the Adobe Experience Cloud, Adobe Target, and other integrated Adobe products. One is in the Segment Builder in Adobe Analytics. However, the visits and visitor containers are also very useful, and should not be ignored. If my understanding correct, I think that revenue should not be same unlike following result. Then, click the panel icon on the far left and drag. 1. When the containers are at the same level as the fallout (e. e. The container architecture employed in the Segment Builder defines. I uploaded using the segments api and everything saves and works fine there. But Revenue is same. I am new to the omniture and not very much sure about the process to work on this type of report Thanks in advance! We already created a segment titled “aby. Learn about the different segmentation containers and how to use them Manage data using components like Segments, Calculated Metrics, Virtual Report Suites, Marketing Channels, and Classifications. Segments are designed as audience insights that you can build for your specific needs, and then verify, edit, and share with other team members or use in other Adobe products and Analytics capabilities. In each container, you put your specific page or site section in, that the user has to return to. . but if someone asks you to look at the combined PVs for those pages. What we have found here is a handy workaround for a limitation of the Fallout viz (and segment builder), since we can not drop Occurences in them. means - 330590 You could build a VISITOR segment, adding 2 VISIT containers into it, and then create a THEN condition between the 2, with the condition that it (the 2nd container) has to be AFTER 1 VISIT. This will let you build a segment at any level (hit, visit, or visitor) with up to three conditions. 1. Using the same approach as with signals and traits, you define segments as a combination of traits. Thank you so much for helping me. Visitor as the outermost container, containing overarching data specific for the visitor across visits and page views. Calculated metrics: Use simple formulas to combine metrics, or. Type Visitors who only went to one page. com When building segments, the hit, visit, and visitor containers control how much data your segment will contain. Type Single Page Visitors. For example, a visitor can come to your site every day for a month, but they still count as a single unique visitor. The ‘Visitors with Experience Cloud ID’ metric shows the number of unique visitors who were identified by Adobe using the Experience Cloud ID service. the segment built using "Visitor" as a scope would be super inflated. There are 3 types of segment containers: Hit, Visit, and Visitors. An internal document maintained by an organization that outlines how custom variables are used, and the logic used to populate them. Created for: When building segments, the hit, visit, and visitor containers control how much data your segment will contain. - 421941And what do i have to do, if i just want to see the days since last visit just for the segment defintion respectively just for the pages - 383468Hi I am currently looking for a way to single out my first hit in a visitor based sequential segment: -> I need a visitor segment because I want to allow the sequence to take place in the same OR another (next) visit. Learn. . Audience publishing. Analytics components help you fine tune and empower your analysis of data. Real-Time understands trends in your data from minute to minute, within seconds of collection. This is NOT the case in Workspace (Attribution IQ). You are correct if you use a visit - 274632. I have created two different versions of the segment and their results wildly disagree. the segment built using "Visitor" as a scope would be super inflated. Give each dimension item that you would like to include in your segment the same value. Admin. When you build a segment, the system looks at the conditions and then returns all information at that level (hit/visit/visitor). Hit is the default, which is justifiable because it is the easiest to conceptualize. The. Thank You, Arun. Quick segments allows users to build on-the-fly segments with up to three rules without having to leave your analysis workflow. Your understanding is correct, . When a visitor returns to your site, Adobe looks at how long ago the previous visit was, and buckets the hit in the appropriate dimension item. So you can build a segment like so: Or if it must be in a time frame, let's use "Last Month" for an example: ^ So I am looking to exclude the specific page (or pages) within a specific time frame Basically, a visitor may have made a purchase a few years ago, but hasn't recently would st. Hi ! This is definitely a fun question, and I mean that honestly. The following examples outline the logic used in determining when a visit starts and ends for any visitor when the “Prevent Background Hits from starting a new Visit. The explanation is something specific to Adobe Analytics: Technically, every Hit occurs within a Visit, so a Visit exists for every Hit. In this video, learn. If you’re building your segment based off of a hit, or an entire visit, or a group of hits, or a visitor, a group of visits. Your segment includes all pageview hits for all of the pages defined in your segment. . g. Visit: Adobe includes all the hits of the visits if your condition is true during the visit. But if I now add the hit segment in reporting (page = content marketing), I should only see row 2 and 4. Each of this box will contain all of the data about a specific visitor. It might help to consider a very simple example. "You can apply more than one segment to a report (this is called segment stacking). the user could see sitesection a in visit 1 and site. In each container, you put your specific page or site section in, that the user has to return to. Sign In. Visitor: Adobe checks that your condition is true at some point during your visitor lifetime. The answer is that, yes, if you create the HIT Segmentation with the pages A, B and C, you will get your answer. The Page views metric shows the number of times a given dimension item (dimension value) was defined or persisted (i. Basically I want to first filter a data set for only specific hits, then I want to filter only those hits for a visitor level criteria. According to the documentation it's not possible to have a Visitor container within a Hit container, but I wanted to check if maybe there was an alternate method for that. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageAdvertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo. I have made some documents for my deep understanding of Hit vs Visit vs Visitor. A dimension is visit-based if it does not change or occur multiple times within a single visit. Adobe Analytics. Google Analytics, however, only has session (visit) and user. User. Because instead of a visitor, a website visitor, we’re talking about a. Visit Number is based on ALL of a user's visits to a. what it does: add segment 1 in a visitor container and "dublicate" for visits number greater 1. High bounce rates can shed. Calculated Metrics, Virtual Report Suites, Marketing Channels, and Classifications. After 8 years of using AA this is something I didn't know. When there is a time. Hit: I am focus on the page and what happens in that page. In this video, learn how to use the containers and hear some examples of each. Each hit represents an event/action like a page being viewed or a button being clicked or a file being downloaded. Learn. the instance is recognized as a. You can either include or exclude components in your segment definition, but not both. you can get last page of a visit by a fance segment: hit-segment For the Visit and Visitor Containers with the group ‘Does Not’, the results are not only constricted to the variables in the Hit rather the Visit and the Visitor. Visit Number : This is a visit counter (to date) and so if you take the scenario . Add Exit Page = B as the second step. Created for: User. . It uses the following steps to measure calculation: For a given hit, look at the timestamp. You can either include or exclude components in your segment definition, but not both. Questions. . Because the profile lifetime is set for 14 days, this visitor is included in the Returning Visitors segment. I believe you'll see similar results if you put page views instead of unique visitors in the calculated metric. BUT these pages are part of a visit (or visits). Types of data processing The data processing steps which are performed for Adobe Analytics and Customer Journey Analytics and the timing of those steps varies. Hi, I was wondering how AA processes data whenever there's multiple segments (of varying container logic - visit & hit level) appended to a specific workspace. Sign In. Example, I got one hit containing : - Product A - Category 1 - product view - cart additionbut hit number 1 is not always on the same day and same visit so thats why I wouldnt use hitnumber1 plus in apps hitnumber one is mostly a launcg event. Fewer silos and smarter actions. have been done to the specific sitesection. The ‘Visit depth’ dimension reports the number of page views the visitor saw in the entire visit. Select the segment dropdown at the top again, and create a segment. A segment at the Visitor. Because instead of a visitor, a website visitor, we’re talking about a. As with the previous case. So, even if we have a condition with dimensional value ‘Does Not Equal’ there are chances that we see the same dimensional value listed under the segment. This video shows you how to build a segment in Analysis Workspace from sequences of behaviors on your site or in your app. I’d like to create 4 new segments that break. 5th, 10th, 15th. To access the A4T Panel, navigate to a report suite with A4T components enabled. Learn about the different segmentation containers and how to use them Manage data using components like Segments, Calculated Metrics, Virtual Report Suites, Marketing Channels, and Classifications. . 0. g. For example, create a metric for “new visitors” with a count of people who are visiting for the first time. The condition operators affects the condition itself, which primarily are hit based (exceptions are present) The exclude/include affect based on the container level - hit/visit/visitor. I'll send an - 606057Sign In. This limitation makes sense because a sequence can only be considered if there is more than one hit considered. The container architecture employed in the Segment Builder defines. Create new metrics for specific characteristics. Im trying to isolate about 10k values in a segment using the contains any of filter/logic. Take advantage of machine learning and AI to discover deep insights and uncover hidden opportunities. Analytics segmentation includes the Segment Builder to construct segments and run a pre-test, and the. Traits are the building blocks of the segments. Yes, your answer is spot-on. The explanation is something specific to Adobe Analytics: Technically, every Hit occurs within a Visit, so a Visit exists for every Hit. The container architecture employed in the Segment Builder defines. A nested. The concept of attribution in Adobe Analytics requires two components: Attribution model: The model describes the distribution of conversions to the hits in a group. A Visit container lets you set rules to break down the visitor’s data based on visits, and a. your segment looks for visitors who had seen 1 specific page (somewhere within timeframe) and has seen 500 pages. a short question of the functionality of Adobe Analytics related to "days since last visit: I have created a (hit) segment, where users are just covered by the segment, if they have visit pages of our content hubs on the website. Visit container where page equals Purchase Page: Viewing a pages. "You can apply more than one segment to a report (this is called segment stacking). Hi, thanks for your quick reply! I used this segment in order to see visits (and other metrics like bounce rate, unique visitors, average time on site, page views / visit, cart additions, orders and revenue) which came to the website from the campaigns with a similar name (they all have the same beggining of the name). I know there is a 'New Visitors' segment/metric provided by Adobe that is based off Visit Number, but that is not exactly what I'm looking for. "Within 1 Visit" is now trying to look at this, and the next visit, which is outside the scope of the. This container hierarchy must be maintained to build well-ordered sequential segments. . Then add a second container. The default is Visitor. The Segment Builder provides a simple architecture to build these subsets and apply rules as nested, hierarchical Visitor, Visit, or Hit containers. If a page matches the segment rule, bring in not only that hit, but all other hits associated with that visit. Result when we use Visits Metric is, Step Number Visits Step 1 6 Step 2 6 Step 3 5 Step 4. It’s hard to know what your customer’s journey is when major landmarks are missing from your map. The "All Visits" segment is essentially just a segment that should contain every single hit. The container architecture employed in the Segment Builder defines. You can either include or exclude components in your segment definition, but not both. Courses Tutorials Events Instructor-led training View all learning optionsA visitor is included in the Returning Visitors segment if the following conditions are met: A visitor visits the site for the first time and is recorded as a New Visitor. Any visit with only a single hit is considered a bounce. g. whereas on Hits - 577219Adobe Analytics. The condition operators affects the condition itself, which primarily are hit based (exceptions are present) The exclude/include affect based on the container level - hit/visit/visitor I am going to take the example I had used in Adobe summit to explain: Suppose there are 4 visits with the followin. Let me add detail of segment for just in case. the segment built using "Visitor" as a scope would be super inflated. Hi you mention your goal being: "The goal being the show the visitor return rate to a page/group of page. In each container, you put your specific page or site section in, that the user has to return to. . Since Virtual report suite operates using segmentation, data imported using. Change the first step's "Eventual Path" to "Next hit". Segments are designed as audience insights that you can build for your specific needs, and then verify, edit, and share with other team members or use in other Adobe products and Analytics capabilities. Outlines the steps and best practices to follow when planning your segments. The ‘Time spent on page’ dimension records the amount of time a visitor spent on the page. page = other . Navigate to Site Metrics > Visitors, and then the desired unique visitors report. Analytics segments can be defined at a visitor, visit, or hit level (or a combination of these levels). Adobe Analytics calculates bounce rate by taking the ratio of visits with only one hit compared to the total number of visits. Anchor your Flow visualization using one of the following options:So the reason why {[visit, pv] then [visit, pv]} and {[visit, pv] then "after 1 visit" [visit, pv]} are different is because the visit containers are both pulling in the full visit and continuing to look for sequential segment matches at the same time. Exclude containers can be quite frustrating to comprehend. In this video, learn how to use the containers and hear some examples of each. Based on the information you've provided in your post, you could try this: Build a Visit-scoped segment where Orders exists. .